Base Salary
$154k - $227k/yr
Responsibilities
- Architect paid media signal, audience, conversion, and attribution strategies across Google, Meta, Snap, TikTok, MMPs, CDPs, and related systems.
- Lead paid marketing experiments from hypothesis and test/control design through analysis and scaling decisions.
- Own MMP operations, including postback mapping, deep-link strategy, attribution matching, and platform migrations.
- Define data-flow standards across BigQuery, pipeline configurations, the CDP, and ad platforms, and ship pipeline code when needed.
- Build production AI and agentic automation for pipeline monitoring, ticket triage, tag health, and performance reporting.
- Lead real-time incident response with ad platform partners, quantify revenue impact, and own ROAS efficiency and team-health metrics.
Requirements
- Bachelor’s degree.
- 6+ years of experience in marketing technology, growth marketing, or a related quantitative or technical role with ownership of technical systems.
- Advanced SQL and Python skills and hands-on experience architecting audience and conversion data pipelines in BigQuery or an equivalent cloud data warehouse.
- Hands-on experience with an MMP such as Kochava, Branch, or AppsFlyer, including attribution configuration, postback mapping, and platform migration.
- Experience architecting audience and conversion signal delivery across Google Ads, Meta, TikTok, Snap, and a CDP such as Segment.
- Experience shipping at least one production AI or agentic automation tool from ambiguous requirements to a working solution.
- Hands-on Google Tag Manager experience across client-side and server-side implementations, including container governance.
- Experience designing and running structured marketing experiments that informed scaling decisions.
- Experience managing or directly influencing more than $500 million per year in aggregate paid media spend, with fluency in budget allocation, pacing, and ROAS trade-offs.
Benefits
- Competitive compensation package with pay-for-performance rewards.
- May be eligible for cash bonus, equity rewards, and benefits under applicable plans and programs.
- Base pay varies by location: Oakland and Mountain View, California $167,500–$227,000; San Diego, California $153,500–$207,500.
About Intuit
Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. Serving millions of customers worldwide with TurboTax, QuickBooks, Credit Karma and Mailchimp, we believe that everyone should have the opportunity to prosper and we work tirelessly to find new, innovative ways to deliver on this belief. We encourage conversations on this page and will not delete comments that follow our terms of use. In order to keep this a safe community, the below posts may be removed: Repeated posts of the same content, spam or posts from fake accounts or profiles, offensive language or material, threats to others in the community, posts deliberately aimed to have a negative effect on the community or conversations.
