10 days ago
New Delhi, India +2 moreStaff+
Responsibilities
- Lead the technical design and implementation of Salesforce Data Cloud solutions.
- Architect data models and ingestion pipelines for unified customer profiles.
- Integrate Data Cloud with Marketing Cloud Personalization and other MarTech platforms for activation and personalization.
- Collaborate with business stakeholders to translate requirements into scalable solutions.
- Guide development teams in building reusable components and automation scripts.
- Ensure data quality, performance optimization, data governance, and privacy compliance.
- Troubleshoot complex data and integration issues across platforms.
- Mentor junior engineers and contribute to technical standards and best practices.
- Support audience creation, segmentation, and journey orchestration workflows.
- Evaluate emerging technologies and contribute to the Data Cloud adoption roadmap.
Requirements
- 5 to 9 years of professional experience.
- Hands-on experience with Salesforce Data Cloud, including data ingestion, unification, and activation.
- Strong understanding of identity resolution, consent management, and customer profile stitching.
- Experience with Salesforce Marketing Cloud, especially Marketing Cloud Personalization, Journey Builder, and Interaction Studio.
- Proficiency with REST and SOAP API integrations and data connectors.
- Strong skills in SQL, Python, or JavaScript for data manipulation and automation.
- Experience integrating Data Cloud with MarTech platforms such as ESPs, CRMs, and analytics tools.
- Familiarity with data governance, GDPR, CCPA, and performance optimization.
- Bachelor's degree in Engineering with a specialization in Computer Science, Data, or IT, or a degree in another field with strong communication and analytical skills.
- Preferred experience with Salesforce CRM, Service Cloud, Commerce Cloud, cloud platforms, big data technologies, CI/CD pipelines, DevOps practices, and containerization.
- Preferred client-facing experience and ability to lead technical discussions with stakeholders.
- Preferred familiarity with audience segmentation, journey orchestration, and personalization strategies.
- Preferred Salesforce certifications, including Data Cloud Consultant, Marketing Cloud Consultant, Marketing Cloud Personalization Accredited Professional, Marketing Cloud Developer, Administrator, or Agentforce Specialist.
Benefits
- Permanent, full-time employment.
- Work location: DGS India, Bengaluru, Manyata N1 Block.
- Shift timing: 12 PM to 10 PM.
Tech Stack
Categories
BackendData Engineering
About Dentsu
Dentsu is a global advertising and marketing services group that plans and buys media, develops creative campaigns, and builds data- and technology-led customer experiences for brands. It earns revenue from agency fees and media services across a network that includes Carat, iProspect, and Merkle. Founded in 1901 and headquartered in Tokyo, Dentsu is publicly traded in Japan and serves clients across many sectors worldwide.