Senior Technical Architect- Data 360 & Marketing Cloud
Salesforce6 days ago
Rome, ItalySenior
Responsibilities
- Act as the primary Data Cloud subject-matter expert for customer project delivery and AI- and Agentforce-related data architecture.
- Design scalable application, technical, integration, and enterprise data architectures using Salesforce best practices.
- Create blueprints, functional specifications, data flows, engineering flowcharts, and other technical documentation.
- Guide data governance, security, privacy, metadata, lineage, data modeling, and data democratization initiatives.
- Define integration development and Enterprise Architecture standards and lead code reviews using SQL, SSJS, and AMPScript.
- Translate client business requirements into Salesforce solutions, including mappings between Data Cloud DMOs and Marketing Cloud Data Extensions.
- Lead technical and business meetings, testing, validation, risk mitigation, and resolution of implementation issues.
- Engage executive customer stakeholders and align technology strategies with business value and ROI.
- Travel to client sites for onsite discovery and solution presentations.
Requirements
- Direct experience designing and configuring Salesforce Data Cloud (Data 360) for ingestion, unified profiles, insights, and activation, or at least 2 years of direct Salesforce Marketing Cloud experience with Email Studio, Journey Builder, and Automation Studio.
- At least 10 years of professional services experience.
- Deep knowledge of MDM, data distribution, data modeling, metadata, and data lineage.
- Experience documenting technical solutions and mapping business processes to Salesforce products.
- Knowledge of REST and SOAP API patterns and integrations with ETL systems, CRMs, data lakes, and other business systems.
- Experience leading technical discussions, conducting solution testing and validation, and managing implementation risks.
- Fluent English and Italian language skills are mandatory.
- A degree or equivalent relevant experience is required.
- Preferred qualifications include 10 or more years in data architecture or consulting, complex SQL and relational data model experience, familiarity with Snowflake, Databricks, AWS, or GCP, and experience in Finance, Telco, or Retail domains.
- Preferred certifications include Salesforce Certified Data Cloud Consultant, Salesforce Certified Data Architect, Marketing Cloud Email Specialist, and Marketing Cloud Consultant.
- Familiarity with Agentforce Marketing and Marketing Cloud Personalization, formerly Interaction Studio, is preferred.
- Polish, Greek, Hungarian, or Czech language skills are listed as preferred and essential in the posting.
Benefits
- Extended onboarding includes formal certification, internal training, knowledge transfer, hands-on experience, and collaboration with consultants, architects, and project managers.
- The role includes an estimated 25%–50% travel requirement to client sites.
- Salesforce offers benefits and resources intended to support balance and employee wellbeing.
- The position may include an incentive component tailored by grade level.
Tech Stack
Categories
Solutions Engineering
About Salesforce
Salesforce builds cloud-based customer relationship management software and a broader Customer 360 platform for sales, service, marketing, commerce, and analytics, sold by subscription to businesses and public-sector organizations. Founded in 1999 and headquartered in San Francisco, it trades on the NYSE under the symbol CRM. Its portfolio includes Sales Cloud, Service Cloud, Marketing Cloud, MuleSoft integration, Tableau analytics, and Slack for collaboration, with extensive developer tools and APIs.