2 months ago
Chicago, IL, USAMid Level / Senior
Base Salary
$90k - $160k/yr
Responsibilities
- Own the technical setup and management of the GTM tech stack.
- Design and build automated, AI-powered outreach systems.
- Partner with leadership to execute multi-channel campaigns.
- Ensure campaigns have proper tracking and attribution.
- Create and maintain dashboards for pipeline metrics and campaign performance.
- Identify and propose solutions for gaps in the GTM stack.
- Evaluate and integrate new tools to enhance lead generation.
- Collaborate with content and design teams for cohesive campaigns.
- Support A/B testing frameworks and analyze results.
- Maintain data quality across marketing and sales platforms.
Requirements
- 3+ years of experience in GTM Engineering or Marketing Operations.
- Hands-on experience with marketing and sales technology stacks in B2B.
- Experience using AI tools for automating GTM workflows.
- Strong analytical mindset for designing experiments and measuring results.
- Creative thinker for campaign ideation and messaging.
- Ability to manage multiple projects in a fast-paced environment.
- Experience working cross-functionally with Sales and Marketing.
- Bachelor's degree in a relevant field or equivalent experience.
Benefits
- Equity in Formic through a stock option program.
- Competitive and uncapped commission structure.
- Comprehensive healthcare coverage with 99% of employee premiums covered.
- Paid parental leave program of up to 12 weeks.
- Company-sponsored 401(k) retirement savings plan.
- Home office stipend for remote and hybrid employees.
- Monthly cell phone reimbursement.
- Flexible time off policy.
Categories
Data EngineeringTesting
About Formic
Formic provides automation-as-a-service for U.S. manufacturers, supplying, integrating, and operating industrial robots for tasks such as case packing and palletizing. Customers pay via a robotics-as-a-service model while Formic monitors a nationwide fleet to maximize uptime and performance. Founded in 2020 and headquartered in Bolingbrook, Illinois, the privately held company serves factories across food, consumer goods, chemicals, and other discrete manufacturing sectors.