Instructure, Inc.

AI Engineer, Marketing

Instructure, Inc.
Apply
18 hours ago
Remote, United StatesEntry Level / Mid Level
H1B sponsor

Base Salary

$85k - $90k/yr

Responsibilities

  • Build and maintain production AI tools such as content generators, meeting and SDR preparation systems, case study automation, and workflow integrations.
  • Write, version, test, and iterate prompts for LLM-powered applications while evaluating output quality and context limits.
  • Integrate AI tools with Salesforce, Asana, Marketo, CMS platforms, and other marketing systems using APIs, webhooks, and automation platforms.
  • Move tools from prototype to production, establish quality checks, monitor outputs, tune prompts, address drift, and deliver improvements based on user feedback.
  • Create documentation and playbooks, train marketing teams, and help evaluate and advance AI Incubator submissions.
  • Maintain data and brand guardrails, triage production issues, support live tools, and track usage and measurable impact.

Requirements

  • At least 2 years of experience in marketing technology, automation, software, or a comparable technical role, or equivalent hands-on project experience.
  • Proficiency with or ability to quickly learn Claude, Gemini, Clay, and Glean.
  • Hands-on experience writing and iterating LLM prompts, evaluating output quality, and working within context limits.
  • Technical integration experience with APIs, webhooks, automation platforms such as Zapier or Make, and basic scripting, preferably Python.
  • Strong written communication skills for producing documentation that others rely on.
  • Preferred experience includes B2B SaaS marketing, EdTech or enterprise software, marketing operations tools, AI projects used by real people, CMS or web platforms, Drupal, localization workflows, GitHub, and Railway.

Benefits

  • Competitive compensation and participation in the employee ownership program.
  • Flexible remote, hybrid, and in-office work arrangements that vary by role, team, and location.
  • Generous time off, local holidays, and an annual late-December “Dim the Lights” period based on departmental needs.
  • Wellness programs and mental health support.
  • Learning and development resources, professional development tools, and tuition reimbursement.
  • Technology and tools needed to perform the work, plus the Motivosity employee recognition program.

Tech Stack

DrupalMakePython

Categories

Instructure, Inc.

About Instructure, Inc.

1,001-5,000 employees

Instructure builds Canvas, a cloud learning management system, along with tools for assessment, video learning, credentials, and analytics for K–12, higher education, and corporate training. It sells these products as SaaS subscriptions with related services. Founded in 2008 and headquartered in Salt Lake City, the company trades on the NYSE and expanded its credentials offering by acquiring Parchment in 2024.

Contact me