8 hours ago
Base Salary
$180k - $215k/yr
Responsibilities
- Design, build, and maintain automated acquisition systems, including AI-driven outbound workflows, enrichment pipelines, lead routing, and lifecycle automation.
- Build scalable personalization logic using audience segments, behavioral signals, and lifecycle stages.
- Integrate the CDP, marketing automation, CRM, and experimentation tooling so data and triggers flow reliably across systems.
- Identify high-propensity customer segments and build models to score and prioritize acquisition targets.
- Use AI and automation for audience enrichment, data append, third-party signal aggregation, and appropriate web scraping.
- Translate pipeline goals into automated campaign workflows spanning acquisition, onboarding, and account graduation.
- Build experimentation infrastructure for testing messaging, offers, and channel mix, and convert successful pilots into evergreen automated motions.
- Build and maintain dashboards for funnel performance, segment health, and campaign attribution.
- Partner with demand generation, lifecycle marketing, data and analytics, marketing operations, product marketing, and sales teams.
Requirements
- Demonstrated ability to build automated, AI-driven acquisition and growth systems.
- Systems-oriented builder with strong automation, analytical, experimentation, and iteration skills.
- Ability to work with quantitative and qualitative data for segmentation, scoring, enrichment, and measurement.
- Ability to communicate technical systems clearly to technical and non-technical stakeholders.
- Ability to thrive in a fast-paced, high-growth, ambiguous, data-rich environment.
Categories
Growth Engineering
About Fictiv
Fictiv builds a digital platform for on-demand manufacturing of custom parts, offering CNC machining, 3D printing, and urethane casting from prototype through low-volume production. Companies use its global manufacturing network and hubs in the U.S., China, India, and Mexico to source parts and manage supply chains. Founded in 2013 and headquartered in the San Francisco Bay Area, Fictiv was acquired by Misumi Group and has delivered over 35 million parts.