7 days ago
Remote, India or Bengaluru, IndiaMid Level
Responsibilities
- Design and implement end-to-end solutions across Salesforce Data Cloud and Salesforce Marketing Cloud.
- Build and support data ingestion pipelines, identity resolution logic, audience segmentation, and activation workflows.
- Develop and maintain Marketing Cloud journeys, automations, triggered communications, data extensions, and personalization components.
- Integrate Data Cloud audiences and insights with Marketing Cloud campaigns and orchestration flows.
- Translate campaign and customer lifecycle requirements into technical solutions with marketing, CRM, product, analytics, and technical stakeholders.
- Monitor campaign data quality, audience accuracy, and platform performance.
- Troubleshoot subscriber data, segmentation, audience activation, automation, integration, and campaign execution issues.
- Design and support integrations between Salesforce platforms, third-party systems, and enterprise data sources.
- Document technical solutions, dependencies, integrations, and operational processes.
Requirements
- At least 4 years of Salesforce development experience.
- Hands-on experience with Salesforce Marketing Cloud.
- Strong knowledge of audience segmentation, customer journeys, activation, consent-aware data usage, and campaign orchestration.
- Experience with AMPscript, SQL, Server-Side JavaScript, APIs, and Marketing Cloud automation capabilities.
- Experience integrating Salesforce platforms with third-party systems and enterprise data sources.
- Strong knowledge of data modeling, ETL processes, and API-based architectures.
- Ability to work effectively across technical and business teams in a fast-paced environment.
- Salesforce Marketing Cloud Developer and/or Salesforce Data Cloud certification is preferred.
- Experience with Journey Builder, Automation Studio, Contact Builder, Email Studio, and Mobile Studio is preferred.
- Experience with personalization, CRM data synchronization, campaign performance optimization, privacy, consent, and enterprise data governance is preferred.
Benefits
- Remote contract role open to candidates in APAC.
- Full-time allocation of approximately 40 hours per week.
- Engagement is currently expected to run through March 31, 2027.
- U.S. Central Time coverage is required, with availability through approximately 11:00 a.m. U.S. Central Time preferred and some overlap with India Standard Time expected.
