7 hours ago
London, United KingdomStaff+
Responsibilities
- Own the design and execution of the CPC-to-CPO migration, including decisions about externally facing CPO and internally optimized CPC or hybrid approaches.
- Build and improve goal-based automated bidding, Target CPO, optimized CPC, and Target ROAS capabilities.
- Own yield management tied to ROAS targeting.
- Partner with the DoorDash US team to align approaches across markets.
- Set technical direction for the advertising bidding domain.
- Collaborate with Product, Commercial, and wider DoorDash teams.
Requirements
- Expertise in ad economics, marketplace bidding, or auction theory.
- Direct experience with optimized CPC, Target CPO, goal-based automated bidding, and Target ROAS.
- At least 7 years of experience writing production code in Python.
- Strong machine learning fundamentals in ranking, recommendation systems, or bidding and auction systems.
- Self-driven leadership, strong cross-functional communication, and the ability to work in an ambiguous environment.
- Bias for simplicity and focus on shipping work with measurable business impact.
Benefits
- Meaningful work at the scale of a complex marketplace serving millions of users.
- High-ownership, low-hierarchy environment with opportunities to ship, test, and improve ideas quickly.
- Strong support, continuous learning, and career growth through challenging work.
- Flexible working and a collaborative culture.
- Competitive salary and equity options.
- Collaboration with global teams across Deliveroo, DoorDash, and Wolt.
Tech Stack
Categories
About Deliveroo
Deliveroo builds a consumer marketplace and logistics platform for on‑demand restaurant and grocery delivery, connecting customers, riders, and merchants. Founded in 2013 and headquartered in London, it operates across nine markets including the UK, France, Italy, Ireland, Qatar, Singapore, the UAE, and Kuwait; the company is listed on the London Stock Exchange and is part of DoorDash. Revenue comes from order commissions, delivery fees, and services such as advertising and the Deliveroo Plus subscription.
