2 months ago
Paris, FranceStaff+
Responsibilities
- Lead and coach a small team of playable ads developers and strategists embedded in franchise squads.
- Remain hands-on in producing and iterating high-quality playable ad creatives.
- Oversee workflows, tooling, operational processes, and best practices for the playable ads team.
- Drive innovation in playable ad formats, mechanics, interactions, and creative concepts.
- Collaborate with Growth Managers and creative strategists on priorities and franchise objectives.
- Benchmark competitor playable ads and analyze performance data to improve creative quality and effectiveness.
- Provide technical and strategic guidance on development and marketing performance topics.
- Support playable ad rollouts across multiple game franchises and adapt formats to each title’s creative strategy.
- Define and evolve the playable ads chapter’s vision, standards, and processes.
Requirements
- At least 4 years of experience in playable ad or game development.
- Hands-on maker mindset with the ability to produce work directly and coordinate broader initiatives.
- Solid understanding of mobile marketing performance metrics and creative testing.
- Proven ability to mentor and coach peers.
- Entrepreneurial mindset and adaptability in a fast-paced environment.
- Excellent teamwork and collaboration skills.
- Fluency in English; French fluency is a plus.
Benefits
- Competitive salary based on experience.
- Swile restaurant lunch voucher.
- Gymlib sports subscription fully covered by the company.
- Sidecare healthcare coverage for the employee’s family.
- Child day care facilities through Les Petits Chaperons Rouges.
- Wellness activities at the Paris office.
- Creative hackathon.
- Unlimited vacation policy.
- Full desk and computer equipment provided upon request.
- Globally diverse team and cross-cultural work environment.
Categories
Gaming
