Voodoo

Lead Software Engineer - Performance Marketing

Voodoo
Apply
11 hours ago
Paris, FranceStaff+

Responsibilities

  • Lead and coach a small team of playable ads developers and strategists embedded in franchise squads.
  • Contribute hands-on to the production and iteration of playable ad creatives.
  • Oversee playable team workflows, tooling, operational processes, and best practices.
  • Drive innovation in playable ad mechanics, interactions, formats, and creative concepts.
  • Collaborate with Growth Managers and creative strategists on priorities and franchise objectives.
  • Benchmark competitor playable ads and analyze performance data to improve quality and effectiveness.
  • Provide technical and strategic guidance on development and marketing performance.
  • Support playable ad rollouts across multiple game franchises and adapt formats to each title’s creative strategy.
  • Help define the playable ads chapter’s vision, standards, and processes.

Requirements

  • 4+ years of experience in playable advertising or game development.
  • Hands-on experience with Unity, Luna, Cocos Creator, or other relevant playable ad development platforms.
  • Knowledge of object-oriented programming and web game development.
  • Hands-on experience with AI-assisted development tools such as Claude Code, Codex, and Cursor.
  • Experience with asset-generation tools such as Scenario, Flux, and ElevenLabs.
  • Solid understanding of mobile marketing performance metrics and creative testing.
  • Proven ability to mentor and coach peers.
  • Entrepreneurial mindset, adaptability, teamwork, and collaboration skills.
  • Fluency in English; French fluency is a plus.

Benefits

  • Competitive salary based on experience.
  • Swile restaurant lunch voucher.
  • Gymlib sports subscription fully covered by the company.
  • Sidecare healthcare coverage for the employee’s family.
  • Child day care facilities through Les Petits Chaperons Rouge.
  • Wellness activities at the Paris office.
  • Creative hackathon.
  • Unlimited vacation policy.
  • Full-stack desk and computer equipment upon request.
  • Globally diverse and cross-cultural work environment.

Tech Stack

Unity

Categories

Gaming
Voodoo

About Voodoo

501-1,000 employees

Voodoo builds and publishes free-to-play mobile games and consumer apps for a global audience, monetized via ads and in-app purchases. Founded in 2013 and headquartered in Paris, it runs a publishing platform for partner studios alongside first‑party live titles like Paper.io 2, Mob Control, and Block Jam. The company has surpassed 7 billion downloads and ranks among the top mobile publishers worldwide by downloads.

Contact me