1 day ago
Base Salary
$160k - $280k/yr
Responsibilities
- Own cresta.com end to end, including its architecture, content flow, integrations, website stack, CMS, and component system.
- Set the technical vision for the website platform and evolve Webflow-based workflows to support business and marketing needs.
- Partner with brand and design to architect and build interactive web experiences and maintain a consistent component system.
- Own forms, gated content, event tracking, attribution, and downstream data quality across the GTM stack.
- Build localization infrastructure including locale routing, URL architecture, hreflang, CMS translation workflows, and content structure.
- Establish engineering practices that enable fast, reliable shipping and implement the technical work behind SEO and AEO programs.
- Develop, configure, deploy, evaluate, and optimize AI agents on Cresta ’s platform for marketing use cases.
- Take AI agents from prototype to production with evaluation criteria, guardrails, and human review steps.
- Identify product and engineering gaps, build custom tooling, and influence the roadmap based on real-audience deployments.
- Scope ambiguous technical requests and explain tradeoffs to marketers while owning outcomes end to end.
Requirements
- 7+ years of experience in software development, web development, AI/ML engineering, or growth engineering.
- Strong full-stack skills across application code, APIs, data, and infrastructure using Python, TypeScript, Node, or similar technologies.
- Familiarity with AI/ML concepts and hands-on experience with large language models and prompt engineering techniques.
- Understanding of AI agent frameworks, function calling, and retrieval-augmented generation.
- Ability to learn unfamiliar domains quickly and become a trusted technical resource.
- High agency, independent execution, strong ownership, and comfort taking responsibility for ambiguous work and production issues.
- Ability to serve as the deepest technical voice on a non-engineering team and communicate technical tradeoffs to marketers.
- Experience owning a marketing website is preferred but not required.
- Technical SEO and AEO experience grounded in testing is preferred.
- Experience integrating marketing and GTM systems such as HubSpot, Salesforce, Marketo, Segment, GA4, and GTM is preferred.
Benefits
- Comprehensive medical, dental, and vision coverage for employees and families.
- Flexible paid time off.
- Paid parental leave for all new parents.
- Retirement savings plan.
- Remote work setup budget.
- Monthly wellness and communication stipend.
- In-office meals and commuter benefits for onsite employees.
- The position includes a base salary plus equity, with location-based compensation.
- Base salary range is $160K-$280K.
- The posting does not specify a required work arrangement beyond remote-work setup support and onsite employee benefits.
Tech Stack
Categories
AI ApplicationsGrowth Engineering
About Cresta
Cresta builds a generative AI platform for contact centers, combining AI agents, real-time agent assistance, conversation intelligence, and quality/coaching tools. It sells enterprise software to customer-support and sales organizations to automate and improve conversations across voice and digital channels. Founded in 2017 and headquartered in Sunnyvale, California, the privately held company counts brands such as Alaska Airlines, Cox Communications, Intuit, United Airlines, and Marriott among its customers.