4 months ago
London, United KingdomSenior
Responsibilities
- Own and scale the Incard marketing website end-to-end on Vercel and Next.js App Router.
- Build polished, responsive UI with complex animations, micro-interactions, and motion across all device sizes.
- Drive technical SEO, Core Web Vitals, structured data, sitemaps, metadata, internationalization, and rendering strategy.
- Partner with the GTM team on SEA campaigns, landing pages, and A/B experiments to increase signups.
- Own tracking and analytics, including GTM, GA4, server-side tagging, conversion APIs, attribution, and consent management.
- Keep the marketing website visually and narratively aligned with the evolving product.
- Build tooling, components, and architecture that help marketing, design, and content teams work efficiently.
Requirements
- 5+ years of frontend engineering experience with React, TypeScript, Next.js App Router, and Vercel.
- Exceptional UI craft with strong judgment in typography, spacing, color, hierarchy, and layout.
- Strong command of Framer Motion, GSAP, Lottie, and advanced CSS.
- Deep knowledge of technical SEO, Core Web Vitals, and SSG, ISR, SSR, edge, and streaming rendering strategies.
- Hands-on experience with GTM, GA4, Segment, server-side tagging, attribution models, A/B testing platforms, and consent frameworks.
- Demonstrated experience building marketing or growth sites that perform technically and commercially.
- Ability to work directly with marketing, design, and GTM stakeholders and translate brand and campaign intent into code.
- Strong ownership mindset and ability to treat the website as a product.
Benefits
- Competitive cash-based compensation.
- Incard stock options.
- 25 days of paid time off per year, plus bank holidays and a birthday day off.
- Global health insurance and unlimited paid sick leave.
Tech Stack
Categories
FrontendGrowth Engineering
