1 day ago
Copenhagen, DenmarkSenior
Responsibilities
- Lead cross-functional delivery across operations, product, development, and client teams.
- Design and configure Salesforce Marketing Cloud business logic, custom scripts, automated workflows, and multi-channel customer journeys.
- Translate client requirements into technical specifications, architecture blueprints, and data models.
- Lead client requirements workshops and act as a technical escalation point for Salesforce Marketing Cloud issues.
- Manage SQL queries, audience segmentation, data validation, governance, and security.
- Establish quality assurance and testing standards for configurations, custom code, and platform features.
- Mentor junior Application Consultants and Specialists and drive technical quality across projects.
- Champion adoption and optimization of Catalyst tools for enterprise clients.
Requirements
- 5+ years of hands-on Salesforce Marketing Cloud experience across Journey Builder, Automation Studio, AMPscript, SSJS, and custom API integrations.
- Deep expertise in marketing operations, marketing automation, and enterprise lifecycle marketing frameworks.
- Extensive experience designing, building, and optimizing complex customer journeys and trigger-based marketing programs.
- Advanced client-facing consulting skills, including technical workshops and executive stakeholder management.
- Strong proficiency in JavaScript, SSJS, AMPscript, and HTML/CSS.
- Advanced data management skills covering complex SQL querying, audience segmentation, data validation, and governance.
- Experience serving as a technical lead, mentoring team members, and driving quality standards.
- Strategic leadership, communication, problem-solving, and the ability to explain technical concepts to non-technical stakeholders.
Benefits
- The role is identified as onsite in the EMEA region.
- The position offers work with global enterprise brands and cross-functional teams across consulting, engineering, platforms, data, and customer experience.
- The employer states that it is an equal opportunity employer committed to a respectful and inclusive workplace.
Tech Stack
Categories
Solutions Engineering
About MAP
MAP (VML MAP) builds and runs marketing automation, personalization, CRM, and loyalty programs for large consumer and enterprise brands. It provides consulting, implementation, and managed operations across martech stacks, partnering with platforms such as Adobe, Salesforce, Braze, AWS, Google, and Microsoft. Headquartered in Copenhagen with 14 offices across the Americas, Europe, and Asia, MAP operates as part of VML, the WPP agency network.