about 2 hours ago
Palo Alto, CA, USA +2 more
Senior / Staff+
H1B Sponsor
Base Salary
$245k - $429k/yr
Responsibilities
- Drive initiatives to improve conversion measurement architecture across web, mobile app, and offline/CRM signals.
- Apply AI to identify signal loss and improve measurement resilience.
- Use AI to build diagnostics and explainability tools for advertisers and internal teams.
- Strengthen experimentation, lift, and incrementality capabilities.
- Create shared measurement primitives used by optimization, reporting, and external APIs.
- Drive ecosystem integrations such as Conversion APIs and durable event ingestion pathways.
Requirements
- 10+ years of software engineering experience, including leading large technical initiatives.
- Strong track record of defining architecture and driving execution across multiple teams.
- Experience in ads or measurement-related domains such as attribution and conversion tracking.
- Ability to move fluidly between high-level strategy and low-level technical details.
- Excellent communication and influence skills to align cross-functional stakeholders.
- Preferred: Familiarity with challenges like signal loss and experience with measurement methodology.
Categories
AI & MLBackendData Science