Higgsfield

Machine Learning Engineer, Ads

Higgsfield
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2 months ago

Base Salary

$165k - $230k/yr

Responsibilities

  • Build and improve ML systems for advertising ranking, recommendation, targeting, prediction, and optimization.
  • Develop models that improve ad creative quality, relevance, personalization, and performance at scale.
  • Connect generative models with advertising performance signals to create continuously improving feedback loops.
  • Apply prompt engineering, post-training, fine-tuning, preference optimization, and evaluation techniques to generative models.
  • Design and run experiments across creative generation, ranking, targeting, and delivery.
  • Build reliable production ML systems spanning experimentation, inference, and serving.
  • Collaborate with Product, Research, Engineering, and go-to-market teams to turn generative AI advances into advertiser-facing products.

Requirements

  • Deep experience building machine learning systems for advertising.
  • Strong understanding of ads systems, including ranking, recommendation, targeting, bidding, conversion prediction, creative optimization, or measurement.
  • Hands-on experience with LLMs, multimodal models, or generative AI systems.
  • Strong experience with prompt engineering and model evaluation.
  • Experience with post-training techniques such as supervised fine-tuning, preference optimization, or reinforcement learning.
  • Strong software engineering fundamentals and experience shipping production ML systems.
  • Ability to move between research experimentation and scalable production engineering.
  • Working English and high agency.
  • Preferred experience with ads, ranking, or recommendation systems at a major consumer, social, search, or advertising platform.
  • Preferred experience with generative video, image, or multimodal models; downstream signals such as CTR, CVR, ROAS, engagement, or retention; large-scale training; inference optimization; distributed ML infrastructure; or AI systems for advertising creative.

Benefits

  • Base salary range of $165,000–$230,000, depending on experience, skills, scope, and location.
  • Eligibility to participate in the company stock option program.
  • Comprehensive benefits package.
  • Opportunity to work on ambitious AI products with an experienced international team.
  • Significant ownership, direct impact, and professional growth opportunities.
  • Hybrid work in the San Francisco Bay Area with three full days per week in the San Francisco office and remaining days remote.
  • Expected availability during agreed working hours and sufficient overlap with the relevant team’s time zone.

Categories

Higgsfield

About Higgsfield

201-500 employees

Higgsfield builds generative AI tools for video and image creation used by creators, brands, and social media teams to produce content at scale. The company offers a studio-style app and AI-powered workflows for generation, editing, and marketing automation. Founded in 2023 and headquartered in San Francisco, it is privately held.

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