Principal AI/ML Engineer - AdTech
Zeta GlobalBase Salary
$300k - $400k/yr
Responsibilities
- Lead the design and implementation of scalable, performant, and resilient ML solutions for AdTech use cases.
- Architect end-to-end ML pipelines covering data ingestion, model training, real-time inference, bidding, targeting, and optimization.
- Define the AI/ML technical roadmap and evaluate emerging tools, techniques, and build-versus-buy decisions.
- Develop LLM-, generative AI-, and agent-based workflows for audience segmentation, bid adjustments, creative generation, and campaign automation.
- Collaborate with engineering, product, and data science teams to translate marketing objectives into ML features.
- Optimize ML algorithms and infrastructure for high concurrency, low latency, scalability, uptime, and production reliability.
- Monitor model performance and system stability in production.
- Mentor engineers and data scientists, review code and models, and promote ML engineering best practices.
Requirements
- 10+ years of software engineering or data science experience, including 3–5 years in a principal engineer or lead ML role.
- Experience designing high-throughput, low-latency distributed systems or data pipelines at large scale.
- Deep knowledge of programmatic advertising, including DSPs, RTB, SSPs, and ad exchanges.
- Proficiency with Java, Go, and Python.
- Hands-on experience with PyTorch or TensorFlow.
- Experience with Apache Spark, Kafka, and Hadoop.
- Expertise with AWS or other cloud platforms and scalable ML deployment and data storage.
- Experience with SQL and NoSQL databases, including MySQL, PostgreSQL, Cassandra, DynamoDB, and Redis.
- Familiarity with Docker and Kubernetes.
- Experience with LLMs, generative AI, agentic workflows, real-time model serving, or latency-critical inference is preferred.
- Familiarity with Apache Iceberg or Apache Hudi, microservices, event-driven design, open-source contributions, or industry speaking is preferred.
- Strong communication, presentation, and interpersonal skills.
Benefits
- Unlimited PTO
- Medical, dental, and vision coverage
- Employee equity
- Employee discounts
- Virtual wellness classes
- Pet insurance
Tech Stack
Categories
About Zeta Global
At Zeta Global (NYSE: ZETA), we help enterprise brands and agencies Achieve the Impossible™ with superintelligent marketing. Powered by proprietary AI and trillions of real-time signals, the Zeta Marketing Platform (ZMP) brings martech and adtech together – unifying identity, intelligence, and activation in one unified place. We enable marketers to deliver personalized experiences that drive measurable growth in the next era of marketing. At the center of this evolution is Athena by Zeta, our superintelligent conversational agent built for predictable, profitable growth. Seamlessly integrated into the ZMP, Athena helps marketers understand performance, identify opportunities, and take action in real time—surfacing insights on spend, audiences, and campaigns, recommending next best moves, and even launching and optimizing campaigns on their behalf. Behind our platform is a global team of 3,000+ employees driven by innovation, collaboration, and a shared focus on customer success. Founded in 2007 by David A. Steinberg and John Sculley, Zeta is headquartered in New York City. Learn more at www.zetaglobal.com