Salesforce Marketing Cloud - Email Developer
Appnovation Technologiesabout 3 hours ago
Buenos Aires, ArgentinaSenior
Responsibilities
- Design, develop, and maintain marketing automation workflows using Automation Studio.
- Manage and optimize data elements to support marketing journeys and campaigns.
- Create and execute targeted marketing campaigns with effective segmentation and personalization.
- Set up and manage email domains in line with deliverability best practices.
- Implement consent management strategies in compliance with privacy regulations.
- Develop engaging and personalized email content to boost customer engagement.
- Collaborate with cross-functional teams to translate business requirements into technical solutions.
- Monitor and analyze campaign performance, providing insights and recommendations.
- Ensure data quality, integrity, and security across all marketing systems.
- Troubleshoot and resolve issues while supporting marketing operations.
Requirements
- 6+ years of experience as a Marketing Cloud Engineer.
- Proven track record within the Salesforce ecosystem.
- Strong expertise in Salesforce Marketing Cloud and related technologies.
- Deep understanding of email marketing best practices and personalization techniques.
- Familiarity with cloud platforms and services.
- Hands-on experience with Automation Studio, data elements, journeys, and campaigns.
- Experience with email domain setup and deliverability best practices.
- Knowledge of consent management and data privacy regulations.
- Excellent problem-solving skills and attention to detail.
- Strong communication and collaboration skills.
- Ability to manage multiple priorities in a fast-paced environment.
- Knowledge of Agile principles and methodologies.
- Bachelor’s degree in Marketing, Information Technology, or a related field.