Hiya

Sr. GTM Engineer, Marketing

Hiya
Apply
5 months ago

Base Salary

$134k - $194k/yr

Responsibilities

  • Own the end-to-end buyer journey across awareness, consideration, and conversion stages through high-converting web experiences.
  • Lead the migration from Webflow to a headless CMS and architect a scalable React/Next.js frontend.
  • Build modular systems for rapid campaign and landing-page deployment and increased experimentation velocity.
  • Integrate AI agents and LLM APIs for dynamic content generation, personalization, SEO/GEO workflows, and localization.
  • Own international website expansion across more than 20 markets, including multilingual, multiregion, localization, SEO, and compliance architecture.
  • Implement event tracking, data layers, and attribution frameworks using Google Analytics 4, Amplitude, and Google Tag Manager.
  • Maintain clean data flow between the website, CRM, marketing automation, and PLG systems.
  • Develop testing hypotheses and roadmaps to improve page performance and website KPIs.
  • Maintain mobile and desktop UX, Core Web Vitals, performance benchmarks, messaging effectiveness, and accessibility standards.

Requirements

  • 5–8+ years of experience in growth engineering, frontend engineering, or product-focused web development, ideally in B2B SaaS or PLG environments.
  • Strong React/Next.js or comparable modern frontend framework experience building scalable, high-performance web applications.
  • Hands-on experience leading headless CMS implementations or migrations.
  • Proficiency with web analytics tools and A/B testing or experimentation frameworks.
  • Strong understanding of technical SEO, GEO, AEO, and performance optimization.
  • Experience integrating APIs and third-party systems into web platforms.
  • Ability to translate marketing strategy into technical execution while balancing engineering rigor with marketing speed.
  • Preferred familiarity with HubSpot, Salesforce, or Segment.
  • Preferred experience integrating AI APIs such as OpenAI or Anthropic, or building multi-channel support solutions.
  • Preferred experience building multilingual and international web properties.
  • Strong communication and collaboration skills across marketing, product, and engineering teams.

Benefits

  • Employer-sponsored medical, dental, and vision insurance with PPO and HDHP options and 50% dependent coverage.
  • Health, flexible spending, and dependent care accounts are available.
  • Company-paid life and long-term disability insurance, plus AD&D and accident coverage.
  • 401(k) with a 3% company match via Fidelity.
  • Flexible vacation policy and paid company holidays.
  • Paid parental leave.
  • Work-from-home equipment stipend.
  • $1,000 annual learning and growth budget.
  • $1,000 annual charitable donation matching.
  • Team lunch twice per week.

Tech Stack

Next.jsReact

Categories

AI ApplicationsFrontendGrowth Engineering
Hiya

About Hiya

51-200 employees

At Hiya, we are revolutionizing the voice communication experience, making it more productive and secure. Our Voice Intelligence Platform connects and protects over 500 million users worldwide, leveraging AI to deliver smarter, safer, and more productive voice interactions. Hiya supports enterprises, carriers, and OEMs in enhancing the voice experience. For enterprises, Hiya’s Branded Call helps businesses connect with their customers, placing trust back into the phone call. By displaying your company name, logo, and call reason you are improving the customer experience, providing trustworthy calls, and protecting from costly phone scam and spam calls. For carriers and OEMs, Hiya provides a secure enhanced calling experience that builds customer trust and loyalty by protecting users against spam and fraud. Enabling carriers to secure their network and grow their business through a differentiated voice proposition that improves ARPU and NPS, while reducing churn. Want to build the future of voice communications? Join our dynamic, collaborative team where you’ll be empowered to create, innovate and disrupt the voice experience. If you’re ready to make an impact and revolutionize the voice calling experience, explore our opportunities.