10 hours ago
Responsibilities
- Own and grow a book of strategic accounts, primarily through expansion sales within existing Nielsen relationships.
- Translate client business questions into specific, quantified Bi-Directional use cases and value-at-risk analyses.
- Lead discovery, stakeholder mapping, proof-of-concept scoping, success-metric definition, and conversion to signed renewable agreements.
- Explain Compute-to-Data clean-room architecture and privacy-safe data matching to business, technical, legal, and governance audiences.
- Differentiate Bi-Directional from in-house data solutions, DIY clean rooms, and competitors such as VideoAmp and iSpot.
- Recommend best practices, solve complex client problems, and guide project teams or functional processes.
Requirements
- 10–15 years of experience in consultative sales, pre-sales, or solutions consulting.
- Recognized expertise in data clean rooms, identity resolution, privacy-safe data matching, and analytics.
- Proven success selling data, identity, measurement, or analytics solutions to media, streaming, advertising, or agency accounts.
- Experience commercializing identity and data enrichment solutions; familiarity with Respondent Level Data, first-party data integrations, and bi-directional audience expansion is advantageous.
- Familiarity with Snowflake clean rooms, Amazon Web Services infrastructure, Structured Query Language, identity resolution, and LiveRamp.
- Strong consultative selling, communication, analytical thinking, objection-handling, and enterprise stakeholder-management skills.
- Familiarity with media measurement and advertising technology across linear, streaming, digital, and audio is strongly preferred.
- Bachelor's degree or equivalent experience; an advanced degree or specialized certifications are strongly preferred.
Benefits
- Comprehensive health and wellness plans.
- 401(k) with Nielsen company match.
- Generous paid time off policy.
- Depending on the role, company-provided vehicle and/or discretionary incentive or bonus eligibility may apply.
- Base compensation may vary by final work location, experience, training, geography, certifications, and business needs.
Tech Stack
AWSSnowflake
Categories
Solutions Engineering
About Nielsen
Nielsen provides audience measurement and analytics that quantify who watches, listens, and buys across TV, digital, radio, and streaming. It sells ratings, cross-platform datasets, and advertising effectiveness tools to media owners, advertisers, and agencies on subscription and consulting agreements. Founded in 1923 and headquartered in New York, it operates in 55+ countries and is known for U.S. TV ratings.