Capgemini

Salesforce Marketing Cloud Architect

Capgemini
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3 days ago
Atlanta, GA, USAStaff+
H1B Sponsor

Base Salary

$82k - $193k/yr

Responsibilities

  • Define and govern enterprise Salesforce Marketing Cloud architecture, data models, integration patterns, and best practices.
  • Design scalable solutions for multi-business-unit, multi-brand, and multi-org environments.
  • Establish standards for contact and subscriber management, consent and preferences, segmentation, data governance, security, access controls, and asset organization.
  • Develop customer journey frameworks, campaign execution models, personalization solutions, and multi-channel audience activation approaches.
  • Design customer engagement solutions using Data Cloud, Einstein AI, advanced segmentation, real-time activation, identity resolution, and Customer 360 use cases.
  • Design and oversee integrations among Marketing Cloud, Sales Cloud, Service Cloud, Data Cloud, external applications, data warehouses, APIs, and middleware platforms.
  • Govern contact models, subscriber key strategies, shared data models, preference management, and data frameworks.
  • Ensure solutions comply with GDPR, CCPA, CAN-SPAM, and internal security standards.
  • Lead discovery workshops and solution design sessions, provide technical governance and design reviews, and advise on project planning, risk management, and roadmaps.
  • Mentor developers, administrators, and consultants and act as a trusted advisor to business and technology stakeholders.

Requirements

  • Expertise with Salesforce Marketing Cloud Engagement, Marketing Cloud Advanced, Data Cloud, Marketing Cloud Connect, Journey Builder, Automation Studio, CloudPages, AMPscript, SQL, APIs, enterprise integrations, and Sales Cloud and Service Cloud integrations.
  • Experience with customer data architecture, identity resolution, scalable customer engagement ecosystems, secure and compliant marketing solutions, and Salesforce platform integration.
  • Ability to define enterprise architecture, govern best practices, translate business requirements into technical architectures, and guide teams.
  • Preferred certifications include Salesforce Certified Marketing Cloud Administrator, Marketing Cloud Consultant, Data Cloud Consultant, Marketing Cloud Developer, Salesforce AI Associate, or Salesforce AI Specialist.

Benefits

  • Base compensation range is $82,082-$193,440.
  • Comprehensive non-negotiable benefits package for regular full-time employees, with eligibility and availability based on local policy.
  • Paid time off may include 12-25 vacation days depending on employee grade, company holidays, personal days, and sick leave.
  • Medical, dental, and vision coverage, or provincial healthcare coordination in Canada.
  • Retirement savings plans such as 401(k) in the U.S. or RRSP in Canada, plus life and disability insurance.
  • Employee assistance programs and other locally available benefits.

Tech Stack

Categories

Solutions Engineering
Capgemini

About Capgemini

10,000+ employees

Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value. We imagine the future of organizations and make it real with AI, technology and people. With our strong heritage of nearly 60 years, we are a responsible and diverse group of 420,000 team members in more than 50 countries. We deliver end-to-end services and solutions with our deep industry expertise and strong partner ecosystem, leveraging our capabilities across strategy, technology, design, engineering and business operations. The Group reported 2025 global revenues of €22.5 billion. Make it real | www.capgemini.com

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