9 hours ago
Base Salary
$165k - $200k/yr
Responsibilities
- Own the Growth Marketing technology stack, including HubSpot, Outreach, Nooks, ZoomInfo, Clay, and Salesforce.
- Translate Growth Marketing business requirements into technical solutions across requirements gathering, design, build, testing, and deployment.
- Design and implement end-to-end lead-management workflows spanning intake, campaigns, outbound engagement, and conversion tracking.
- Build and deploy AI-powered and agentic automation for top-of-funnel workflows, selecting traditional integrations when they are more appropriate.
- Pilot new tools, assess trade-offs and ROI, and present build-versus-buy recommendations to leadership.
- Maintain a prioritized and visible systems roadmap for stakeholders.
- Document system and workflow designs in Lucid or comparable diagramming tools and explain them to non-technical leaders.
- Collaborate with Salesforce administrators and architects on CRM implementations, using Salesforce Flows and Apex or SQL when needed.
- Establish documented baselines, testing plans, and measurable outcomes for system changes.
Requirements
- At least 5 years of experience owning or deeply administering a B2B growth marketing technology stack involving CRM, sales engagement, data enrichment, and marketing automation tools.
- Hands-on production experience with Clay.
- Shipped AI and agentic automation experience applied to GTM or revenue operations workflows.
- Ability to operate autonomously across the full project lifecycle.
- First-hand experience with lead intake, campaigns, outbound sales engagement, and conversion tracking.
- Experience instrumenting lead tracking end-to-end and maintaining lead data quality across integrated systems.
- Ability to translate business requirements into measurable technical outcomes and communicate system designs to non-technical marketing leadership.
- Experience piloting tools, conducting trade-off and ROI analyses, and presenting build-versus-buy recommendations.
- Experience maintaining a prioritized systems roadmap.
- Preferred: production experience building moderately complex Salesforce Flows and familiarity with Apex and/or SQL.
- Preferred: hands-on experience with HubSpot, Outreach, and ZoomInfo.
- Preferred: experience with Nooks or comparable AI-powered sales engagement platforms.
Benefits
- Medical, dental, and vision insurance.
- Short- and long-term disability insurance and life insurance.
- 401(k) with company match.
- Paid time off and paid parental leave.
- Hybrid work arrangement requiring at least 3 days per week in the New York City office.
- Annual bonus eligibility.
Tech Stack
Categories
Solutions Engineering
About Lantern
Lantern builds a specialty care platform that connects members of self-insured employers and labor funds with a nationwide Network of Excellence for surgery, cancer care, infusions, and other planned procedures. It sells bundled-case surgical and specialty benefits, pairing each member with care advocates and nurses to navigate treatment and reduce medical spend. The privately held company was founded in 2011 and is headquartered in Dallas, Texas.